Sep 18, 2009

Nokia Comes with Music US launch smartly pushed back to 2010

Not that most Americans could care, but Nokia is pushing back the US launch of its DRM-laden Comes with Music service into 2010. CWM, you'll recall, is Nokia's "free" all-you-can-eat music service that bundles the 12-18 month music subscription cost into the inflated handset price -- although like any DRM music scheme, solutions already exist to break the CWM shackles. The delay is probably a wise move considering the weak state of Nokia's US partnerships required to offset consumer costs, lukewarm response to its latest handsets, and the fact that most US consumers share a broad distaste for DRM music. We'd rather see Nokia launch late but with a compelling proposition than launch now in blind adherence to a timeline.

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